Surrogate User Testing: Validating Someone Else’s Design
Being a user experience design and research shop means that sometimes we do one without the other. Sometimes we’re just designing; sometimes we’re just researching. Why, you may wonder, do we do this? Well, it’s usually a case of time, budget, resources, or any combination of those. Sometimes a client has already done the research or doesn’t have the budget for the research, so we take what they’ve got and roll out a design, with the caveat that the design is not a genuine user-centered masterpiece without the input of the...